My name is Franklin Goldberg and I’m passionate about making Journey Mapping accessible to everyone because I sincerely believe it can make the world a better place while conveniently making every business more successful.  

I’ve been using Journey Mapping strategies for over 20 years in 5 distinct industries, in many divisions within those industries, and in many applications within each division. It brings impressive results every time and I want to help you start or improve your journey mapping strategies.

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If you have questions about specific applications of Journey Mapping, I’d love to hear from you.